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Investment of at least $45 million in key states like Colorado in 2020.

Denver, CO — Today, Planned Parenthood Votes and Planned Parenthood Votes Colorado (PPVC) announced the launch of the organization’s largest-ever electoral program, including major investments in Colorado, to help reproductive rights champions win elections up and down the ballot in 2020. 

Planned Parenthood’s advocacy and political organizations will fund large-scale grassroots organizing programs and targeted canvass, digital, television, radio, and mail programs to elect reproductive rights champions and stop the Trump’s administration’s anti-health care agenda in its tracks. Colorado is one of several early battleground states critical to flipping the United States Senate.

In addition to Colorado, the initial battleground states include Arizona, Florida, Michigan, Minnesota, New Hampshire, North Carolina, Pennsylvania, and Wisconsin. 

Statement from Sarah Taylor-Nanista, Executive Director, PPVC:

“The stakes couldn’t be higher in 2020, and Colorado will be leading the charge on electing champions for reproductive freedom up and down the ballot. Coloradans have made it clear they don’t want attacks on our access to birth control, life-saving cancer screenings, sex education, abortion access, and more, and they’ll be delivering that message at the ballot box on Election Day. Today, we’re putting Trump and his friends in Congress and in state legislatures on notice: We’re voting you out.”

Against the wishes of the American people, reproductive freedom and rights hang in the balance like never before. Last week, the Supreme Court announced it would take up the first abortion case since Brett Kavanaugh’s confirmation, a decision that could defy precedent and make the protections of Roevirtually meaningless. And destructive policies from the Trump Administration and conservative politicians in Congress and across the country aim to end access to birth control and safe, legal abortion care for millions of people.

To fight back against these dangerous attacks, Planned Parenthood advocacy and political organizations will run one of the largest persuasion field programs in the nation, reaching at least 5 million voters by Election Day. Organizers will work extensively to mobilize communities that have been disproportionately targeted by the Trump administration’s anti-health care policies, including Black, Latinx, LGBTQ+, youth, and low wage-earning voters. Over the span of a decade, Planned Parenthood advocacy and political organizations have invested in year-round organizing programs that prioritize voters of color and young people, and build authentic partnerships with communities to empower them to take ownership of their own health and reproductive freedom. Organizers will also reach swing voters in battleground states like Colorado who align with the majority of Americans in supporting access to safe, legal abortion. 

 Background: Reproductive health is a top issue for voters in the 2020 election, and a winning issue for candidates. 

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Planned Parenthood of the Rocky Mountains Action Fund is a non-partisan, 501(c)(4) non-profit organization that engages in education and electoral activity, including legislative advocacy, voter education and grassroots organizing to promote Planned Parenthood’s mission.