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The Planned Parenthood Action Fund, the political and advocacy arm of Planned Parenthood, launches its "kNOw McCain" campaign, an aggressive grassroots and online effort to educate the public about John McCain's out-of-touch record on women's health.

The grassroots aspect of the "kNOw McCain" campaign will kickoff with the One Million Strong House Party Week, starting this weekend through June 20. Supporters and volunteers across the country will open their homes and host House Parties to educate their friends, neighbors and co-workers on McCain's dangerously out-of-touch record on women's health issues.

Supporters will host more than 250 House Parties across the country, with themes ranging from "kNOw McCain Champagne Brunch" to "Show Your Voice: Karaoke Party" to "Roe Down By The River."

The online effort kicks off this weekend, with the launch of a new viral Web ad. In partnership with MoveOn, the Web ad is called: Bush-McCain: Can you tell the difference?

The Web ad will be e-mailed to millions of Planned Parenthood Action Fund and MoveOn supporters, and illustrates in a humorous way that McCain's record on women's health is as out of touch as President Bush's.

A recent poll by Peter D. Hart Research, commissioned by the Planned Parenthood Action Fund, found that Planned Parenthood is a trusted messenger and 65 percent of women in battleground states view Planned Parenthood positively, well ahead of other issue advocacy groups that engage in communication during election season.

The same Hart Research poll found that women do not know much about McCain's record on women's health. In fact, 51 percent of women surveyed said they do not know McCain's position on choice.

McCain's Out-of-Touch Record on Women's Health

Since he's been in Washington during the past 25 years, Senator McCain has consistently voted against women's health. From opposing funding for family planning programs to voting against requiring insurance coverage of birth control, McCain has taken extreme positions against women's health and has not supported legislation that would help reduce the number of unintended pregnancies and the need for abortion. This has earned him a zero rating from the Planned Parenthood Action Fund, the lowest rating possible in the U.S. Senate. Just as alarming, John McCain wants to overturn Roe v. Wade, potentially putting the lives and health of women in jeopardy.

To learn more about the One Million Strong House Party Week or to find a house party near you, visit the Planned Parenthood Party to Win website.

[Note: This list is not a comprehensive list of all house parties. Only house parties open to the public are listed online.]